SEO agency for Amsterdam that builds themselves and implements themselves

In Amsterdam rarely wins the best, but the most findable

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For almost every service in Amsterdam, there are dozens of providers. Anyone who is on page two does not exist, no matter how good the work is. At the same time, competition for search terms is very unevenly distributed: all the major agencies fight it out on the broad terms, while the field is often wide open for the specific terms.

That is what we focus on. Not getting into a fight you cannot win on a small budget, but taking the search queries where the intent is high and the competition is low.

We work from Haarlem, a fifteen-minute train ride away. Close enough to drop by, and without the price tag that comes with an Amsterdam address.

Why companies choose us

Usually after a disappointment elsewhere:

  • An agency that sent monthly reports but never implemented anything
  • A contract with a fixed number of blogs per month that nobody reads and that don't rank anywhere
  • Advice that the web developer was supposed to carry out and that has been sitting there for half a year
  • A dashboard full of green ticks while not a single application came in

We build ourselves. That solves most of these problems, because there is no intermediary between our advice and the execution.

Our approach in six steps

Same sequence for every customer, different content per company.

Baseline measurement with real figures

Where do you stand now, what are you found for, and what does that generate. From Search Console, not from an estimate.

Technology first

Loading time, indexability and renderability. What a crawler cannot see does not exist, no matter how good the text is.

Structure

A dedicated page for each service, so Google knows what you want to be found for and your pages don't compete with each other.

Local in Amsterdam and the surrounding area

Dedicated pages for Amstelveen, Diemen, Duivendrecht, and the surrounding municipalities, featuring genuine content for each location instead of the same text with a different name inserted.

We carry it out ourselves

We build the sites too. A recommendation with us isn't just a rule in a report, but something that goes live.

In AI responses too

Structured data and clear answers, ensuring you are cited in ChatGPT, Gemini and Google AI Overviews.

What we will tackle first

When starting with a new client, we almost always begin with the same thing, because that's where the most gains are to be made:

  • Measuring what a crawler actually sees from the site. On many modern sites, a large portion of the content is only visible after scrolling, and therefore it doesn't count
  • Find out which pages are competing with each other for the same keyword
  • Creating a dedicated page for each service you offer
  • Ensuring the site is fast enough not to lose out on tech

Only after that does it deal with content and links.

A selection from our work completed

Shall we see what’s possible?

Briefly tell us what you need, and we’ll give you a well-founded estimate of the costs and the benefits. If it turns out along the way that we’re not the right fit for you, we’ll let you know.

Jesse Lafeber
Jesse Lafeber

Head of Development

Let's get acquainted