Improve your website? Let him continue.

A website is never finished. We work on your site every month, based on your figures, trends and goals: better conversion, a more pleasant user experience, faster technology and new features. On your existing site, or as a follow-up to a site from us.

A developer Fresh-Dev at the conference table, with the team in the background
Rhythm
One step every month
For
Existing sites and sites of ours
Chosen by
Your numbers and goals
Canceling
Monthly, after the start period

Renovations

A website is Never off

The day after the live launch, your offerings, your competitors, Google, and the way people search change. A website that stays static will slowly fall behind.

That’s why we keep working on it. Every month, we look at your numbers and goals, together choose the improvement that will do the most right now, and implement it. No random tasks, but a consistent rhythm with a strategy behind it.

  1. Progress that you can point to

    Every month an improvement, chosen in advance based on your grades and measured afterwards.

  2. Strategic thinking

    We look beyond the next task: which choices will get your site and your company the farthest?

  3. Technology and marketing together

    Developers, designers and marketers in one team, so that an idea is live the same month.

What we are improving

Every month we work on What does the most matter now?

What we tackle depends on your grades and your goals. These are the parts we work on most often.

Conversion

More visitors who contact, book, or purchase. We improve forms, buttons, texts, and the navigation through your site, and measure what makes the difference.

Design of the homepage on desktop, tablet and phone

User experience

A site that works well on any screen, where visitors can quickly find what they are looking for.

Speed and technique

Shorter loading times, a supported PHP version, and a solid foundation to build on.

Data and insight

Good measurements and one dashboard with all your figures. We choose each improvement based on that, and in that dashboard you can see what it has achieved.

Dashboard with visitors and conversions on the screen at Fresh-Dev

New features

An offer form, a customer portal or a link to your CRM or booking system: we’ll build it in.

Content and discoverability

New pages, better texts and a site that Google and AI assistants can read well.

Always included

Updates, backups and monitoring Dashboard with all your figures Monthly overview Fixed point of contact Quick response time Monthly cancelable

For whom

On your current site, or as a follow-up to a new one

Upgrading can be done on a site that we didn’t build ourselves, and is the standard follow-up to any site that we do build.

Your existing website

We start with a scan

Who owns your domain, how is the technology performing, what do your figures say?

An honest advice

Sometimes continuing on from what is already there is the best step, sometimes it’s a new starting point. We’ll be honest about that.

Then take one step every month

We organize the measurements and start with the improvement that will have the biggest impact.

After a website from us

Continue without interruption

After the live launch of your starting point, we’ll proceed immediately. No new quote, no new route.

Built to keep working

Your site is set up Bedrock with version control and custom blocks, so any improvements can be made quickly and safely.

Everything already measured

Tracking and dashboards are available from day one, so we can immediately start focusing on figures.

In both cases, everything is in your name, and you can cancel monthly after the start period.

What it brings you

One round every month that takes you further

Renovations are not a list of chores. Every month we go through the same four steps, and each round begins where the previous one ended.

Insight

You see what your website really does

Visitors, requests, search data, and loading times come together in one dashboard. On each page, you can see what works and what visitors abandon.

This is what you get

One dashboard with all your figures, per page

Chances

We point out where the profit is

We compare your numbers with the trends in your market and your goals: pages that are close to achieving a score, search queries that you still need to capture, places where visitors stop.

This is what you get

A list of opportunities, in order of what they bring about

Choices

Together we choose where to move forward.

In a brief conversation, we determine which approach best suits your goals. We advise, you decide together, and we beforehand determine what we will measure.

This is what you get

A clear plan for the coming month

Result

You can see what it has achieved

We build it, launch it live and measure the effect on your pages: requests, positions, loading time. What works we build out, what doesn’t we adapt.

This is what you get

A month-by-month overview with the figures from before and after

And then the next round begins, with better results as a starting point.

Plan a conversation
The team Fresh-Dev at work
Every month a strategic moment

Working together

Not a supplier, but a team that collaborates

Every month, we review your numbers together. We show you what is going well, what is changing in your market, and which choices are most important to us right now.

This way, your website becomes an investment that you can track: you know where your budget is going, and you see what it yields.

A dedicated contact person who knows your site and your goals Advice based on your own figures and the trends in your market Page performance: visitors, requests, load time and positions

What you can count on

Clear agreements, from the first month

We make clear agreements about the things we have control over ourselves. This way you know what to expect from us.

Everything in your name

The domain, hosting access, administrator rights, and code are in your name.

One step forward every month

An improvement that is chosen in advance based on your grades and measured afterwards.

Quick response time

Do you have a question or is something going wrong? You will hear from us soon, and we will address any issues as a matter of priority.

Open book

One dashboard with all your figures, even when they are not good.

Free to go

After the trial period, you can cancel monthly. If you continue without us, we will take care of everything neatly.

Honest advice

If you don't need something, we'll tell you that. Even if it costs us work.

Renovations with all fields of study

Rebuilding goes beyond the site itself. Depending on your goals, we incorporate searchability, advertising, and content at the same pace.

  1. A new starting point

    Website design

    Is your current site no longer salvageable? Then we will build a new starting point and continue from there.

    Live in weeks · Built to be extended · In your name

  2. SEO and AI

    Findability

    Be found better in Google and by AI assistants, as a permanent part of your onboarding months.

    On your own site · Measured in your dashboard · Also AI discoverability

  3. Google and Meta

    Advertising

    Google and Meta campaigns with landing pages that we build and improve ourselves.

    Weekly guidance · Accounts in your name · One dashboard

  4. The construction

    Development

    Local developers in Haarlem: WordPress on Bedrock, WooCommerce and Laravel, with version control.

    Custom blocks · Version management · Built to be extensible

  5. Design

    Design

    UI/UX design that fits your brand and is built to achieve its goals, on any screen.

    Tailored to your target audience · Clickable prototype · Desktop to mobile

  6. Always included

    Management, security and measurement

    Updates, backups, monitoring and security, with tracking and one dashboard with all your data.

    Updates first tested · Monitoring · One dashboard

  7. Image and text

    Photos and videos

    Custom photos, videos and texts created for your website, campaigns and social media.

    Concept and script · Shooting on location · Formats per channel

Questions about continue

If your question isn’t listed here, feel free to call or text us; we’ll have someone from the team on the line.

Ask your question

Upgrading means that your website is never finished. Instead of one big delivery, we work on your site every month: we look at your numbers, together choose one improvement, implement it, and measure what it did. This way, your site progresses step by step, instead of having to start all over again after a few years.

You pay a fixed amount per month, depending on the pace you choose: one improvement per month, two to three improvements including visibility or ads, or a weekly step for those who want more. Management, security, and your dashboard are always included. After a first conversation, you’ll receive a proposal with a fixed price.

From you, from day one. The domain, hosting access, administrator rights and code are in your name. If you ever want to leave, we’ll transfer everything within ten working days, at no cost.

Often enough. We start by looking at what’s on the page: who owns the domain, whether you have admin rights and how the technology stands. Then we honestly say whether it makes sense to continue or whether a new starting point is more sensible.

We do this together. We look at your figures, trends, and goals and make a proposal; you decide together. We document every improvement beforehand: what we do, why, and what we will measure.

That chance is small: there is always a step to be taken, even without input from you, such as speed, structure, measurements, or accessibility. If one month is quieter anyway, for example due to a larger project that requires more time, you will see that reflected in your monthly overview and we will discuss together how to proceed.

In your dashboard you can see your visitors, requests, speed, and discoverability, even when the numbers are disappointing. Additionally, every month you get a brief overview: what we did, why, and what it achieved.

Improving the website

Ready to launch your website To move forward again?

Schedule a meeting, then we’ll look at your site and your grades together and honestly discuss where we should start. Even if it’s ‘nothing.’.

Three colleagues are Fresh-Dev watching a screen together in an office in Haarlem